Lake and Skye
For the Lake and Skye 11 11 perfume marketing advertisement, I went for a more sophisticated feel with their branding. Using my knowledge in Cinema 4D and After Effects, I created a narrative with the intent to bring the essence of the fragrance to life.
The process began with the creation of a lifelike model of the Lake and Skye 11 11 perfume bottle in Cinema 4D. Paying careful attention to detail, I made sure every curve of the bottle mirrored the real life perfume. Next, I had to make sure the lighting was positioned correctly to aesthetically please the glass and metal in each camera view used.
With the foundation set, I transitioned over to After Effects to refine the visual narrative. This is where I added the wispy, faded words used directly from the official website’s description of the perfume. Through seamless animation, I conveyed the emotions of the fragrance to entice viewers to explore this brand.
Throughout the project, I made sure to maintain a good eye for design aesthetics and brand identity, ensuring that every element worked seamlessly to convey the essence of Lake and Skye 11 11 perfume. The result is an immersive advertisement that leaves a lasting impression on the audience.
